I know I might be “boring” with all this posting about goodvertising. There is so much violence and intolerance in the news nowadays that sometimes I wonder whether we, as human being, are going to evolve towards a good-deprived existence. I am against this overwhelming flow of negative news -I know life can not be all about […]Read more "Garbergs for The Swedish Childhood Cancer Foundation| Hair-rising Ad"
I always try to see the positive side of things and do my best to see the marvel in life, and I act whenever it is possible, instead of complaining and doing nothing, this last being a very “traditional” Italian custom, which I think is blocking Italy in this time of economic turmoil. Anyway…I am […]Read more "#UnBacinoperAhmed |#KissforAhmed"
On September 2011 I published a post about a wonderful project created by a man in Manila whose name is Illac Diaz I was strucked by the simplicity of his bright (in any sense) idea and by the happiness he created with just a couple of things: plastic bottle, water and chlorine. And the sun. […]Read more "Liter of Light: two years later"
I am sure you all have already watched these two videos. They are both shockingly marvellous, inspiring and tear dropping. They both bring back awareness and open the mind and the heart to our in-finite capabilities, to those skills that we often forget about because we are “so used to them” that we do not […]Read more "What defines you?"
McDonalds UK has recently launched a brand new interactive concept by Razorfish called ‘100 Moments’, celebrating UK customers 100 most favourite moments (at McDonalds, of course). Though I find the visual appealing and the animations interesting, I do not really understand what McDonalds is trying to achieve with this concept. The only thing that comes […]Read more "McDonalds’ user generated ‘100 Moments’ interactive concept"
A very touching sci-fi story, wonderfully directed by Jesse Atlas, RECORD/Play is short movie that won several international prizes and participated at the Sundance Festival 2013.Read more "RECORD/Play"